Change the lyrics & medley

Gary Hendrickse Sherpa Brand Strategist Graphic Design Digital Marketing

Change the lyrics & medley

Frustrated because you’ve got something great to offer but you’re just not breaking through the noise?

Maybe you need to change the lyrics and medley?

I ‘rediscovered’ a favourite song.

‘Sing’ by Travis.

Was struck by a line:

“For the love you bring won’t mean a thing unless you sing, sing, sing, sing”.

People fall in love with what brands mean to them.

But often, business owners can’t find a way to express this love.

So, the people looking for you.

Don’t see you in a crowded, noisy room.

The answers lie deep in your brand.

But sometimes you just can’t see it.

Sherpa can help you to re-write the lyrics.

And play the medley.


Gary Hendrickse
CEO & Brand Strategist
Brand Strategy, Graphic Design & Digital Marketing.

Sherpa is a brand strategy, design and marketing company housed in Cape Town with clients in Gauteng, Germany, and Australia. We live by our strapline of Stand Out. Be Found, referring to our ability to differentiate brands and then make sure that they’re found in the digital space.

Sherpa Brand & Design Agency
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